Connected TV (CTV) & Programmatic Advertising
At Lionadz, we combine the precision of programmatic advertising with the impact of big-screen Connected TV (CTV) to deliver targeted, high-ROI ad experiences for brands, apps, and agencies. Whether your goal is brand awareness, app installs, or lead generation, our platform-agnostic approach ensures your message reaches the right audience at the right time.

Our CTV Ad Capabilities
Stream ads across OTT apps and Smart TV devices
Target users by city, device type, genre, content category
Non-skippable video ads with guaranteed viewability
Measure impressions, completion rate, reach & frequency
Deliver video ads to premium users watching long-form content
Our Step-by-Step Approach:
Campaign Planning: Understand your goals – branding, app installs, or lead gen
Inventory Access: Access to top SSPs like Google AdX, Magnite, PubMatic, Xandr, and more
Creative Strategy: Build high-quality video, display, native or playable creatives
Targeting Setup: Hyper-granular targeting using first-party & third-party data
Execution & Optimization: Live bidding, frequency control, and real-time updates
Reporting & Insights: Full-funnel reporting across impressions, views, conversions
Lionadz is a leading performance marketing and game development agency with 6+ years in programmatic, 20+ Play Store games, and millions of ad impressions served monthly.
Let’s take your CTV and programmatic advertising to the next level!
In the world of advertising, change is the only constant. Over the past few years, one of the most significant shifts we’ve witnessed is the meteoric rise of Connected TV (CTV) advertising—a blend of traditional television’s immersive experience and digital marketing’s precision.